Ethiplayer is a business initiative with the main purpose of establishing an ethical behaviour at the value chain of cosmetic products and to be reference at the market. Specifically, it covers from the collection of ingredients, coming mainly but not exclusively from the Peruvian biodiversity, to the finished goods commercialization, under economic, social and environmental sustainability.

The project, driven by the company Cobiosa, is also supported by other companies from many countries at the cosmetic business, committed to work in an ethical way and promote "sourcing with respect".